Digital Flu*

* replace as appropriate with anything viral, you know like syphillis, ebola, America’s Next Top Model etc…

At the Fat Canteen we ponder such questions as ‘how to make it superviral?’, just uploading your witty vid to You Tube won’t guarantee success unless it features laughing babies, bouncing boobs, weeping drag queens or serial killer confessions.

Dan Ackerman Greenberg has created a company, The Comotion Group to help your video reach 100,000 views (or your money back!). He calls it, a ‘video viral marketing company’. I call it digital savvy and a little bit creepy, particularly the part where Comotion employees login with fake user names and have heated conversations with themselves in the comments section… that way madness lies… …

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