Roadkill serial killers, you’re tech needs are now served by this totally mindless demonstration of how to view your iPhone videos whilst driving.

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Piers Fawkes is a Guy (geddit?) who is a bearded thinker and new media marketing bod much like myself. He may even have a tattoo, I don’t, so if he did we wouldn’t be alike in that respect.

He also writes and founded PSFK the font of all good stories, hence my need to re-cycle them here with the occassional commentary.

Writing recently Piers had this to say about the App Store:

‘Has Apple helped launch the next generation web? For a long time, many web analysts have been labeling the second web boom (also known as the read-write web) as Web 2.0. Watching the impact of applications on Apple’s iPhone makes you wonder if they were being a little too generous to the return of browser-led web.

The simplicity and user-centricity of the applications makes what we’ve been calling 2.0 look rather 1.0. I’d argue also that many successful old-school web services like Facebook are better through an iPhone application. In this version of the internet, users don’t need to access the web and browse to find their content. They just click and go. In fact, this second generation web isn’t so much about content as it is about experience - how the user can interact with the world online and offline simultaneously.’

Those figures are pretty compelling, but most of the apps are cr’app. Games dominate, news regurgitates and some plain irritate. But I love it. I love it like my hands, which I love because they mean I can type this and browse that, but if one day I can do all that with my sweat glands, or better my mind then I’ll love them more.

We’re a month into the App store and there is much talk of how this could dominate the market like iTunes has. I firmly believe their is much innovation to come in this space that goes way beyond the glut of transitioning existing titles (games) and services (Twitter/Facebook). We are yet to see the first game changing original app.

But when pigeons can use your God phone to play guitar hero, you’ve peaked into the future.

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… my iPhone was a plastic figurine it would look something like this and as I upgrade to Version 2.0 and watch all my tunes, contacts and diary settings disappear off a virtual white cliffs of Dover, this image pretty much sums it up:

(Nigel Grimmer)

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Time has an article entitled iPhone Apps: To Pay or Not to Pay, part obligatory iPhone App article to appear to be down with the tehcno hipsters and part questionning of the consumer’s willingness to pay for an application when all around us is free, free, free…

‘So why can’t all iPhone apps be free? Well, quite simply, because people are still willing to pay for them. Apple currently generates most of its revenue from up-front sales — whether it’s for MacBooks, iTunes or iPhones. And the pay approach for mobile games, ringtones and videos has long been used by other tech purveyors like Verizon and Research In Motion, and even third-party app stores like Handango. “It is a historical business model,” notes Kevin Burden of ABI Research. Buyers are willing to pony up, though, because of the cachet of the Apple brand.’
Read the rest of this entry »

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(via psfk)

Much rabid excitement was generated last week with the announcement of GPS for the 3G iPhone. A host of location-based software is scheduled for mobile phones which should be genuinely useful. However, this technology raises a big question: what does broadcasting your every move mean to our eroding notion of privacy?

New York Magazine reports:

Technology was certainly not supposed to know you were at the laundromat. Or the Yankees game. Or your co-worker’s apartment when you were supposed to be working late. But now when you’re at the laundromat, everyone will know. Because you’ll be letting them Read the rest of this entry »

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Who said that developing isn’t hard work?

You’d better watch this Apple “Safari Technologies Evangelist” running into humid trouble after her presentation about Key Practices for iPhone Application Development…. Quite funny and weird to see that online, they could have recorded it again, no?

Watch out this fun one and other great iPhone SDK presentation videos here: http://developer.apple.com

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We’ve been officialized by a lady called Martha at Apple. We are iPhone developers, we are prohibited from developing anything porn/iPhone related, we are excited about the 3G iPhone with true GPS, we are touting our iPhone developer credentials to any enlightened brand who wants to get with the ‘kool kidz’ and sponsor applications that enhance the content crunching mobile lives of iPhone zealots. Myself included. We are touching screens a lot and saying ‘oooh’, such is life in the fattest interactive agency.

Brands are you listenning? I got some one line pitches I want to throw your way:

Burger King/Dominos Pizza etc - App that tells you where the nearest retail outlet is and provides you with a coupon to get money off, hell it could even encourage you to jog there!

Heineken/Guiness/Bud etc - App that tells you where to get a bottle of fizzy distilled hops and meet other App users to talk sport and Britney Spears.

Match.com - App that allows you to set a colour or mood reflective of how receptive you are to approaches from App using strangers who come into your area. (except iPhone users are mostly men who play Grand Theft in suit jackets and jeans)

So fine tune your Google Alerts ask the post boy to Twitter search your brand and let’s drink green tea in nice boardrooms where I can steal stationary from.

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Being drunk and lost takes on a whole new level of interactivity with this demo of Google Earth on the iPhone. When the iPhone is tilted the earth rotates and you can move to another part of the Globe (thanks Techcrunch).

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