Fat-Man Collective Fat-Man Collective BLOG

What the FOWA?

First thoughts, they’ve re-named the Business Stage the Entrepreneur Stage, so if it was about the organisation of money before, it’s about the dream of money now.

Overheard a couple of bearded knapsackers talking about how much they wanted to meet Om Malik and a suited thug talking about how much he wanted to meet Leah Culver ‘on account of her photo’. On both counts I’m a little creeped out and shall be carefully monitoring the difference between a web app conference and a World of Warcraft convention, which I should stress, I have never been to. In a world of mashup perhaps there is a business opportunity in mixing the two together, Orcs delivering sermons on widgets?

Which leads me into October 3rd being the day Widgets Went Wild, at least in the UK. I saw on the tube an advert for the UPS Widget, he’s kinda beige and a bit like one of those kid’s troll dolls and he always carries a magnifying glass. Genius, turn a portable internet application into a funny little genderless toon.

gADget

Om Malik, the man who would be Bond’s next villain has a great article about Google attempting to turn widgets into ads and it’s inherent dangers.

’I give you voice over internet protocol Mr. Bond ha, ha, ha, ha, ha, ha…. (strokes pussy), ha, ha, ha, ha…’

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brandability

I did a little research into ‘appvertising’ and discovered this crazy guy talking about ‘killer appvertising’ way back in January 2006, when You Tube was but a suckling infant at the breast of Mother Web.

He does use the phrase ‘advertisers need to make it as easy as urination’ which if I hadn’t just credited, I would have happily deployed at some conference I’m yet to be invited to speak at.

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gADget

Om Malik, the man who would be Bond’s next villain has a great article about Google attempting to turn widgets into ads and it’s inherent dangers.

 ’I give you voice over internet protocol Mr. Bond ha, ha, ha, ha, ha, ha…. (strokes pussy), ha, ha, ha, ha…’

Read the rest of this entry »