Zwyer Caviar

We don’t actually eat caviar, not after 7am but the this year has seen Fat-Man develop a branding package for a new luxury food start-up Zwyer.

We spent developed the branding strategy, and collaborated with Bon-Bon to create a motion piece for the launch. The project required us to dress up and pretend to be expensive fish in order to research Zwyer caviar’s rich family history. We strived to create a stand-out brand in a highly competitive market.